Facebook announces video on Instagram for Android and iOS

For a few days, rumors have been flying around that video was coming to Instagram. Today Facebook officially announced it at a small press event. Obviously meant to compete with Vine, Instagram 4.0 allows users to record up to 15 seconds of video footage, apply a filter, and post on your profile among the other photos you have posted. They also introduced a new “Cinema” stabilization feature that improves the quality and reduces the shakiness of your videos, similar to the shake-reduction feature YouTube already has. 13 brand new filters were created for video on Instagram. The glaring advantages that video on Instagram has over Vine is filters, the ability to delete and redo scenes in your video, and a longer 15 second maximum video length. The last time Facebook tried to capitalize on a trending app was Poke, designed to compete with Snapchat. That idea flopped, so it will be interesting to see if Instagram can successfully steal users away from Vine this time. With all the additional features Instagram 4.0 has, and Vine having a new, still buggy Android app, I think Facebook has a shot. After the break is the Play Store download link. The update isn’t live yet, but should be any minute. Play Store Download Link